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There is a strong indication that corporate e-learning is poised to become the foundation of our global, knowledge-based economy. The trends shaping this booming market of corporate e-learning envisage the revenues to shoot from the present $1,114 million to $11,415 million by 2003 (According to IDC projections). Initially what began as IT training has spread its wings to embrace management, sales, customer service, and professional development training programs and given birth to the "corporate university." According to a U.S. Department of Labor publication, statistics reveal that more than 1,600 corporate universities exist today, engaged in pursuit of knowledge, and they could outnumber traditional universities by 2010!
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Economic and technological forces have transformed the old economys perspective of corporate value from physical and financial assets to the new economys intellectual capital. In the midst of globalization and technological revolution, the shelf life of knowledge and human skills today is shorter than ever, increasing the pressure to learn and re-learn throughout a career. The rapid obsolescence of knowledge and training as well as the need for quick, cost-effective delivery of new knowledge and training are fueling the expansion of the corporate e-learning market.
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According to Morgan Keegan & Co., organizations' expenditures on all forms of education now exceed $750 billion in the United States and have reached $2 trillion worldwide. Revenue growth for e-learning is bound to outstrip revenue growth in all sectors of the education industry as e-learning captures an increasing share of the industry.
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According to WR Hambrecht + Co U.S. corporations spent $31.19 billion on IT training and $31.31 billion on soft skills training in 1999. Of those amounts, $870 million was spent on Web-based IT training, and $200 million went toward Web-based soft skills training. In contrast, instructor-led training still accounts for about 75% of corporate training, with various technologies including the Internet, CD-ROMs, audio/video, and others making up the balance.
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The main drivers shaping the knowledge economy include:
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Rapid obsolescence of knowledge and training
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Increasing need for just-in-time training delivery
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Need for timely, flexible, cost-effective learning for globally distributed workforce
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Shrinking of the labor pool combined with greater demand for skilled labor
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Flexible access to company knowledge resources and lifelong learning
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Companies create corporate universities to focus on:
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Managing organizational competency
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Providing employees with competency benchmarks
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Imparting knowledge within the organization
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Aligning business objectives directly to learning results
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Leverage learning to value-chain partners
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Reducing costs and significantly increasing organizational efficiency
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Increasing ROI from e-learning
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According to WR Hambrecht +Co., e-learning seems best suited for companies in situations involving:
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The acquisition of IT skills
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The need for rapid, efficient learning of specific knowledge sets
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Widely dispersed employees
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Cost-prohibitive classroom delivery methods
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The need for uniformity of content
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Today, a majority of companies are using e-learning to deliver professional development and training to their employees. Is your company ready to e-learn?
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Historical & Projected Corporate e-learning Market
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| Year |
Corporate e-learning Market (in million dollars) |
| 1999 |
1,114 |
| 2000 |
2,222 |
| 2001 |
4,053 |
| 2002 |
7,113 |
| 2003 |
11,415 |
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